Frequently Asked Questions
What are the best Digital Marketing Strategies followed by Digital Marketing Agencies ?
Digital Marketing Strategies include a series of activities that help you achieve your goals for various channels like paid, earned and owned media. Depending on your business goals, your strategies might vary. Digital Marketing agencies build strategies based on seven core capabilities, which are a strategic approach, performance improvement process, management buy-in, resourcing and structure, data and infrastructure, integrated customer communications and customer experience.
What are the services provided by Digital Marketing Agencies ?
Digital Marketing agencies provide a lot of services for various online activities like Search Engine Optimization (SEO), Content Marketing (Blogging & Article Writing), Downloadable Content Offerings, Email Marketing, Social Media Marketing, Pay-Per-Click (PPC) Marketing, Video Production, Website Design / Micro-site Development, Public Relations (PR).
Why using Digital Marketing Services is essential / important?
Digital Marketing helps you build your online business and generate sales and profits through different channels and platforms. To increase the reach and awareness of your business, Digital Marketing Services are essential and highly recommendable since you get the opportunity to reach out to your target and communicate one-on-one with them.
What are the advantages of Digital Marketing services?
Digital Marketing services help you increase brand awareness, brand loyalty and drive sales for your business. The main advantage of Digital Marketing is that it helps you measure success, performance and results of all the activities across all platforms in a very cost-effective way.
What are the top Digital Marketing tools used in a Digital Marketing Agency?
To perform Digital Marketing activities like SEO, Analytics, Content Marketing, Social Media, Email Marketing etc., Digital Marketing Agencies use a lot of automation tools to ease their campaign-related work. Google Analytics, SEM Rush, Google Adwords, Keyword Planner, HootSuite and sproutSocial are some of the most used tools.